Phil Mercier began his career in implantable devices as the sales representative for DePuy Orthopaedics in 1984. There he worked daily in the operating room and learned about instruments, implants, and biomechanics.
Introducing cementless hip and knee replacement to surgeons in the territory over the next six years resulted in DePuy’s Sales Associate of the Year recognition in 1990. Later that year, he was appointed DePuy’s distributor in Pittsburgh, PA leading a Western Pennsylvania and Northeast Ohio sales team to Distributor of the Year status in 1993.
Returning to Indiana in 1997 to lead the company’s product management efforts in Knees, Extremities & OR Products, Phil also later merged the Indiana and Michigan sales team with Johnson & Johnson Orthopaedics during the acquisition of DePuy by J&J. Later, Phil worked in Memphis as Director of Sales Training for Total Knees and Trauma.
Feeling that his experience could be uniquely valuable in the development of physical sales and marketing tools, Phil started OsteoShape in 2013. Being able to collaborate in person with leading companies located in Warsaw, the Orthopedic Capital of the World, was a void to be filled.
Bone models and implant replicas were the original focus, making patient education models for our first major customer. Gradually, OsteoShape grew to offer sophisticated trade show models and novel sales kits for salespeople that were superior to options previously available.
Phil’s real-world understanding of the product launch process and how surgeons adopt new technologies and procedures enables the OsteoShape team to develop better tools for sales and marketing professionals.